LOUD& OBNOXIOUS: December 2009

End of a Decade

Once again, another year comes to a close and there are no words to describe how thankful we are to be in business and continue to grow. Despite the current economic conditions, the up's and down's, going for broke, and personal obstacles in our lives, we've managed to make it through 2009 and put ourselves in a position to do even bigger things in 2010. Every year, we always say the next year is going to be the biggest year for us and when we finally get there, we're already looking forward to the next year. We never get the time to sit back and appreciate our accomplishments. Tonight, we'd like to propose a toast to everyone for making it through another wild year and to thank all of you who read this for supporting L&O and helping us become what we are today and what we will become tomorrow. Drink up, and please rage responsibly.

Cheers! See you in 2010.

- Vince

'Tis The Season

The L&O family would like to wish everyone a Merry Christmas and a very Happy Holiday season! We are very thankful for the friends and family that we have, but we also feel very blessed to have the support of so many others. Many of you we've never even met, yet we still feel like all of you are part of our extended family. Time and time again you show us love and allow us to continue doing whatever it is that we do. Thank you for an amazing 2009! Just wait until you see what we've got cookin' for 2010.

Please rage, responsibly. Much love and appreciation to everyone!

- Vince

Madness

"This is madness. Will we not be satisfied until we sit drenched in each other's blood?" -Shai Hulud

The Madness Tee makes its return for Holiday 09 but in true L&O fashion, it's back with a vengeance. Using one of my favorite lyrics, I tried a new typesetting for the back of tee to resemble a Quentin Tarantino movie poster with a propaganda-esque feel.

The world is a mess and mankind's thirst for chaos is undeniable. Countries are constantly at war and jockeying for position. Free-thinkers try to make their voices heard and create change. Others just live their lives without a single care to make the most of this thing we call life. When will it be enough? When will we be satisfied?

The Madness Tee is now available at El Mercado in Los Angeles, Balance Lifestyles in Orange County, and Stop 4 Traffic in Dallas, TX. They will be available online very soon so keep checking back for updates! Also, if you buy from El Mercado or Balance Lifestyles, we will give you a FREE exclusiv t-shirt! You can read more about our Incentive Program below.

More info on our other new RETAILERS coming soon!

- Vince

Lomoeba

It's no secret that L&O loves music. And when I say that we love music, I mean that we absolutely cannot live without it. After being involved with the music industry for so many years, it's hard for us to ignore how much of an impact it has had on our lives. Our musical taste is eclectic and full of variety. As a result, our hunger for lifestyle and culture followed the same path. In California, there's only one place that could feed all those needs and it is the Amoeba Music store. This logo-inspired design is a tribute to the world's largest independent record store who has been keeping our ears ringing for years. The D.I.Y. mentality lives on.

The Lomoeba Tee is now available at both El Mercado in Los Angeles and Balance Lifestyles in Orange County. They will be available online very soon so keep checking back for updates! Also, if you buy from El Mercado or Balance Lifestyles, we will give you a FREE exclusiv t-shirt! You can read more about our Incentive Program below.

More info on our other new RETAILERS coming soon!

- Vince

Bangers Only

The story behind this t-shirt graphic is actually rather simple. One day, Brian came in to the office and he brought a mix CD of some hip hop songs he was really into at the time. As some of you know, a slang term for a hard-hitting song or track is a "banger". When Brian handed the CD to me, I noticed that he wrote "Bangers Only" on it and instantly I knew we had to do a t-shirt graphic for it. I had an idea for the design and Jaimee ended up illustrating it. After some fine tuning, we had a "banger" of our own.

The Bangers Only Tee in black and white.

The Bangers Only Tee is now available at Balance Lifestyles in Orange County. Also, remember the rest of Holiday 09 is now available at El Mercado in Los Angeles. Holiday 09 will be available online very soon so keep checking back for updates! Also, if you buy from El Mercado or Balance Lifestyles, we will give you a FREE exclusive t-shirt! You can read more about our Incentive Program below.

More info on our other new RETAILERS coming soon!

- Vince

Always Sunny at El Mercado

Despite the rain, last Friday's Winter Release Party at El Mercado was a HUGE success and we just wanted to thank everyone for coming down and hanging out with us. It was great seeing old friends and making new ones! Also, big thanks to Bloodbath and 9Grand as well for helping to make the event possible. Two very legit clothing brands that we are honored to have shared the night with.

Here's my attempt at a panoramic photo standing outside El Mercado. Click the photo to view full size!

Additional photos posted at the El Mercado BLOG. Check it out!

More updates coming throughout the week for our Holiday 09 collection and other exciting news for the end of the year and 2010, so stay tuned!

- Vince

Cursive Crewneck

While we prepare to put our Holiday 09 collection for an online release, I just wanted to give you a little more insight on some of the products. You already got a closer look at the LOUD& Fitted, so here is the Cursive Crewneck.

Back in Spring 08, we released a t-shirt with our Cursive logo on it and we vowed to eventually bring it back on a crewneck sweatshirt. Over a year and a half later, the weather finally allowed us to make it happen! With the new year on the horizon, we wanted to bring back the Cursive logo to go along with all the new re-branding and products for 2010.

The Cursive Crewneck is now available at both El Mercado in Los Angeles and Balance Lifestyles in Orange County. They will be available online very soon so keep checking back for updates! Also, if you buy from El Mercado or Balance Lifestyles, we will give you a FREE exclusiv t-shirt! You can read more about our Incentive Program below.

- Vince

"What a Black Man Wants"

ORIE'S L.O.V.E. from D.E.M.O. on Vimeo.

ORIE pointed out to us earlier this week that there was a music video by Young Chief for his song "Brake Lites" on WorldStarHipHop.com with our "Times Ain't Fair" t-shirt in it.

ORIE has a new mixtape slated for release on January 10, 2010. The project is titled "What a Black Man Wants" and it explores and analyzes different situations that black men deal with, that aren't often discussed or shared with the public. The track "ORIE's L.O.V.E." (in the video above) is dedicated to his aunt that passed away from breast cancer.

Be on the lookout for him in 2010, he's on his way to do some big things and he's bringing something new to the table.

To connect with him and to check out some more tracks, check him out on his Myspace page.

-Brian Obnoxious

The Incentive Program

We feel very fortunate to be able to update our RETAILERS section of our website for our Holiday 09 season. We would like to welcome El Mercado in Los Angeles and Balance Lifestyles in Orange County to the L&O family!

El Mercado
5287 W. Pico Blvd, Los Angeles, CA 90019
877-931-4085

Balance Lifestyles
The Block at Orange
20 City Blvd. West, Unit G917, Orange, CA 92868
714-385-9080

To show our appreciation to our two newest Southern California retailers, we decided to start a promotion called "The Incentive Program". For a limited time only, if you go to one of those retailers and purchase any L&O product, we will give you the following shirt for FREE! Not just any shirt either. This tee will ONLY be printed in a limited run exclusively for THIS promotion and will NOT be available for purchase.

All you have to do is show us proof of purchase and we'll give you the shirt! If you are local to our office in City of Industry, you are welcome to stop by with the proof of purchase. If not, you can just scan it and email it to email@loudobnoxious.com along with your shipping address.

And if you've been paying attention to our Twitter, then you already know that our Holiday 09 season is already available at both El Mercado and Balance Lifestyles. Make sure to hurry over to either store, the deal is only valid while supplies last!

Lastly, don't forget that we will be celebrating El Mercado's Winter Release Party this Friday! Read below for details.

- Vince

El Mercado Winter Release Party

This Friday El Mercado will be hosting a Winter Release Party to debut the Holiday 09 collections from Bloodbath, 9Grand, and yours truly Loud& Obnoxious. There will be an OPEN bar (I heard we're bringing a keg) and $1 tacos served all night, along with special in-store discounts. We might even throw out some giveaways! Come down, have a drink with us, eat a taco, and grab our new gear before everyone else!

Also, just wanted to take a moment to thank El Mercado for taking a chance on us. This will be our first retail account in Los Angeles and we are very excited for this opportunity to prove ourselves. For our brand, this is a major step in the right direction towards bigger and better things.

Come celebrate with us! Hope to see you there!

- Vince