Tuesday, February 23, 2010

S.L.A.T.E. at MAGIC

As a growing brand in the fashion industry, when you start to prepare to make bigger moves and take larger steps, the word "tradeshow" begins to get thrown around. If you follow every other streetwear brand in the universe, then you already know that everyone and their mothers were in Las Vegas last week for the MAGIC and Capsule tradeshows. For us more specifically, we were there to check out the S.L.A.T.E. section at MAGIC.














Stopped by the Cash Crop Clothing booth to catch up with Ian (El Mercado).


Jon (Fully Laced) showed us one of his upcoming products. The hour hand is blocking it but it actually says "FOLEX by Fully Laced". Comedy!


Our new friends from Konfused Ink invited us up to their private suite showroom. Lots of nice people and creative ideas in that room. Thanks for having us!






Also got a chance to meet Steven from Railcar Fine Goods, a completely D.I.Y. denim and cut & sew clothing company from Los Angeles drawing industrial and traditional American influences. It's awesome to see people pursuing what they love, especially something as difficult as manufacturing your own clothes. This guy is a true inspiration! Definitely hope to cross paths with him again in the future.




Later that night, we visited Ramon, Eric, and the Bloodbath crew at their own private suite showroom. Watch out for these guys, they are definitely the next big thing. Some serious heat was on their racks! Very impressive.


HUGE props to everyone doing it big in Vegas in their own way, whether it was having a booth, starting your own private suite show, or just networking on the tradeshow floor and making it happen. It's crazy to see so many entrepreneurs hanging out in one place.




Our brand has come to a point in its existence where we can either choose to push for growth or keep the pace we've been moving at and see what happens. We know we have the potential to grow so we've decided to push the pace and instead of waiting to see what happens, we want to make things happen. We want this year to be our "break-out" year and to truly make it known that we have arrived and that we will be sticking around for a while. We're not quite sure yet which tradeshow best suits us at this time, or if the tradeshow route is even for us. This recent trip to Vegas was mainly to see what S.L.A.T.E. has to offer, check out the show, and talk to some of our peers and get opinions on the current state of streetwear for small independent brands.

Time to man up and make some big decisions real soon.

- Vince