New Looks
As 2010 approaches and we start preparing our Spring 10 line sheets, we realized that it would be in our best interest to start introducing some new branding into the mix. With the inevitability of cut & sew looming on the horizon, we felt like it was time for us to start thinking forward and planning ahead to expand our already growing demographic.
'L&O' has become the acronym for our brand and it felt only fitting to start using it more often. It has the ability to carry our message and at the same time sound ambiguous enough to leave it open for interpretation or curiosity. We wanted something clean, simple, and professional looking, but also resemble the typeset used in our original logo. To us, it represents maturity and growth and we are excited to expand the 'L&O' brand.
We are excited to unveil what is to come for L&O in the coming days, weeks, months, and even the next year. Thank you all for your ongoing support, and please stick around and stay tuned. Things are about to get interesting.
- Vince
'L&O' has become the acronym for our brand and it felt only fitting to start using it more often. It has the ability to carry our message and at the same time sound ambiguous enough to leave it open for interpretation or curiosity. We wanted something clean, simple, and professional looking, but also resemble the typeset used in our original logo. To us, it represents maturity and growth and we are excited to expand the 'L&O' brand.
We are excited to unveil what is to come for L&O in the coming days, weeks, months, and even the next year. Thank you all for your ongoing support, and please stick around and stay tuned. Things are about to get interesting.
- Vince
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