Monday, December 1, 2008

Change Has Come. Again.


If you've been following us for the past couple weeks, you may be thinking, "Hey, it's Monday. Where's Case 2?" Well here's your answer and explanation:

Another BIG OPPORTUNITY has popped up for us and seeing as how we've always been the ones to seize the day, we're going to take it and run with it. We still have no idea what the hell we're doing, of course. Never have and probably never will, according to industry standards. What we do know is that we've always been at our best when we "shoot from the hip", so to speak. Basically, when an opportunity arises, we simply go with it and look forward to the possibilities that could come from it. No regrets. Just live and learn.

With that being said, we have rearranged our WINTER 08 release. I know, just when you thought we had confused you enough. Well, it's a little simpler now. With the BIG OPPORTUNITY on the horizon, we will be releasing WINTER 08 in a 'quickstrike' format. It basically means that we're just going to release random shit whenever we want and you gotta keep up! You gotta check back often to find out, or you might miss out!

What's so awesome about this BIG OPPORTUNITY? Glad you asked. Well, essentially it will help our brand grow. We've come to a point where we feel like we need a big growth spurt, and now this BIG OPPORTUNITY has come around and we have the chance to be a big kid too. We have a chance to break through and do something bigger and better than we've ever imagined. It's going to be a big step for us, that's for sure. A lot of 'big' goin' on.

We thank you for your patience and your ongoing support as we can continue to grow and mature right before your very eyes. You are watching, firsthand, as we figure out all the ridiculousness that makes up the apparel industry. Crazy right? Over the last year, you've watched us grow from nothing to something. Nowhere to somewhere. Stick by us because we won't stop until we're EVERYWEAR.

Zing.

And if you were wondering, yes, we did build a bonfire using the insides of an old washing machine. It was very warm and we made s'mores. It was a very fitting end to our Thanksgiving feast. Feel free to try it out when your family gets a new washer and dryer.

- Vince

p.s. 2009 is going to be loopy!